Start Inside Campaign
One project I am especially proud of is the Start Inside Campaign, where I spearheaded the creative direction from concept through to execution and contributed supplemental still photography on-set. Below, you'll find the product launch video, which was complemented by a comprehensive integrated marketing campaign that spanned multiple touchpoints, including DirectTV advertisements, landing pages, and social media initiatives. This campaign resulted in a remarkable sales increase of over 35% for the InnerAge product.
